Founder, Chairman & CEO
In 2008 José Neves launched FARFETCH, bringing together his interests in fashion and technology, as well as his experience in design, wholesale and retail, to create a business that would celebrate and support the diversity of the global fashion industry. His vision was to create a single portal, offering independent boutiques the opportunity to compete with the leaders of fashion e-commerce.
José has been involved in the fashion start-up world since the mid-1990s when he launched footwear business SWEAR. José later founded SIX London, a fashion licensing and wholesale company selling to 600 retailers worldwide. In 2001 José opened the renowned boutique bstore, which won the British Fashion Award for Retailer of the Year in 2006.
José and FARFETCH have received numerous accolades, including: Visionary Award at Decoded Fashion Futures Awards (2017), Financial Times and ArcelorMittal Boldness in Business Smaller Company Award (2016), Fast Company 2016 list of the world’s 50 most innovative companies, Business of Fashion’s 500 People Shaping the Fashion Industry (2017, 2016 & 2015), Ernst & Young’s 2013 Entrepreneur of the Year and Vogue’s DirectorsOf.COM Top Entrepreneur in 2011.
Augmented reality is completely transforming the shopping experience. In this session, Farfetch and Snap discuss the curious evolution of shopping over the next decade, and their shared vision...